Big Data

big data

Alan Wilkis

“Paranoid Electronic Pop” 

That was our own invention. I’m writing pop music at the heart. I like pop song structures and hooks and all that good stuff…but I’m writing songs about the internet and about paranoia and about the NSA and all that good stuff. So what better way to remind people what that’s about than put it in the description.

#1 Collaborator on Alan’s Wish List:

Thom Yorke of Radiohead

Big Data as a Theme

I was at a friend’s wedding who is a big technology entrepreneur guy. This was about 2 years ago. I was on the hunt for a band name at the time. I’m at his wedding, and he’s telling me all about his career in the field of Big Data, and I’m like, “That’s a cool band name!” It kinda punched me right in the face, so I went for it. Once I had the name for the project, that started steering everything lyrically in that direction. It was so interesting to have a theme for a band. It’s not something you see every day, so that felt like a fun challenge to go after.

“Dangerous feat. Joywave” the Video

The big idea for the video was to try to turn advertising and the way that things are marketed to us on its head.

“The Stroke of Return”

The way that we use the Internet is almost like a devotion, like a religious devoition. We’re so committed to all the things that we use online that it is almost a religion. So lyrically, Dan and I tried to take as much imagery that could be applied to both: something that you could read as a religious term or a technological term and put as many double meanings in there as possible.

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